There are countless of businesses that came before you. So what makes your company Unique compare to all the other companies out there?
What do you have to offer BETTER than the other companies that came before you?
Why should I continue to do business with YOU when more competition arises?
These are all the questions you should ask yourself when starting up your business. Not only should you ask these questions when starting your business but continue to ask so you can keep up with the new customer demands. Constantly find ways to “upgrade” your business.
What research did you do to ensure that your prices are right?
What steps are you taking in order for your products or services are flexible, rapid and reliable for your customers?
What competitive advantage do you feel that your company has over other companies?
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If you would like to learn more about this topic, please feel free to take “Is Starting a Business Right for You?” Workshop.